privacy policy
To demonstrate our commitment to your privacy, we want to disclose our information practices to you.
Through the registration process, and the normal course of providing service, MPi collects information regarding our customers and any associates of the repair facilities that use our service. MPi also maintains a history of the services provided and a record of each user’s interaction with our web site.
| We use this information to: |
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Conduct web site analysis to help make improvements. |
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Provide a historical reference for our customers. |
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Conduct usage analysis to develop training and marketing efforts. |
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Share information on what fixed the vehicle with other MPi Direct-Hit subscribers and our customers. |
Information collection
MPi is the sole owner of the information collected on MPiFix.com. MPi collects information
from our customers at several different points on our web site.
Registration To register to
use MPiFix.com, we ask for a contact name, email address, mailing address, and method of payment.
This information is used to to set up your access to our service and for billing purposes. If we
have a problem processing an order or receiving payment, the information is used to contact the
business. We use this information to contact our customers, generally through email, to provide
service updates, reminders, and usage tracking information. To help us provide more targeted
services through our web site, we also ask for some demographic information about the shop
(such as number of technicians, services performed, number of bays, etc.). Providing demographic
information is optional.
Information Use MPiFix.com
is an automated and guided interactive diagnostic solution that provides a directed and dynamic
step-by-step diagnostic process based on user input. It automatically assembles all relevant
supporting information (specifications, diagrams, test procedures, component locations, TSBs,
Repair-Tracs) needed by the technician to complete a successful diagnosis and repair. The
information we gather enables approved technicians to access our web site for repair assistance.
A log of each visit to our web site is stored by the customer and can be used to review the
diagnostic steps and dates of repair completed on each vehicle. We also use this information to
analyze the use and benefits of each feature of our site and to help us make improvements.
Profile We store information
that we collect through cookies, log files, and third parties to create a profile of our users.
A “profile” is information that we keep on individual businesses detailing their
viewing preferences and habits. Consequently, collected information is tied to business
information and to individual users to improve the content of the site for the user, to target
training and to provide offers. We do not share user profiles with third parties but will share
account status with our in-house sales reps.
Cookie A “cookie”
is a piece of data that is stored on the user’s computer and is tied to information about
the user. We use session ID cookies. Once you close the browser, the cookie simply ends. We also
use session ID cookies to keep one user’s activity separate from another's if more than
one user at your business accesses our site at the same time.
Log Files Like most standard
web site servers, we use log files. “Log files” include Internet Protocol (IP)
addresses, browser type, Internet Service Provider (ISP) referring/exit pages, platform type,
date/time stamp, and number of clicks to analyze trends and administer the site, track
users’ movements in the aggregate and gather broad demographic information for aggregate
use. Log files also store the record of each users’ site visit and provide the data for
reviewing individual vehicle history.
| Communications from the Site |
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Special Offers and Updates We send all
new members a “welcome” email to verify password and user name. Established
members will occasionally receive information on usage trends, site features, MPi services,
special offers and newsletters. |
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Service Announcements On
rare occasions, it may be necessary to send users a strictly service-related announcement.
For instance, if our service is temporarily suspended for maintenance, we might send our
customers an email. These communications are not promotional in nature. |
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Customer Service We
communicate with our customers on a regular basis to provide requested services. For issues
concerning customer accounts, we reply via email or phone, depending on the customer’s
preference. |
| Sharing |
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Legal Disclaimer Though
we make every effort to preserve our customers’ privacy, we may need to disclose user
profile information if required by law, or if we have good faith belief that such action is
necessary to comply with a current judicial proceeding, court order or legal process served
on our web site. These are the instances in which
we will share business information: |
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Sales and Training Activities
Our in-house sales reps are told which repair facilities use MPiFix.com. We may also share
customer usage information with them to assist site training activities for the specific
customer, if needed. |
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Business Transitions In
the event that MPi is acquired by, or becomes part of, another company through sale or
merger, our customers’ profile information will, in most instances, be considered part
of these business transactions. If any such transactions occur, our customers will be
notified in advance. |
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Surveys and Contests From
time to time, our site requests information from users in the form of surveys or contests.
Typically, this includes contact information (such as, what percentage of import vehicles
represent the total vehicles you service?). This information will help us monitor and improve
our site. We will not share specific business information with third parties without prior
approval from our customers. Participation in these surveys or contests is completely voluntary. |
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Tell-A-Friend If you
send us the name and email address of a friend you think would like our site, we will send
your friend a one-time email invitation to visit our site. Your name will appear on the
email invitation as the person who sent us this reference. MPi uses this information for the
sole purpose of sending this email and tracking the success of our referral program.
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Security MPi has made a
commitment to customer privacy, and we take every precaution to protect user
information. Any sensitive information (such as credit card number and/or check routing number)
that you submit is protected both online and off-line. When you are asked to enter sensitive
information, that information is stored in a separate system with no accessibility to the
Internet. Access to all sensitive customer information is restricted. Only employees
whose job requires that they access this information (such as our billing clerk or a customer
service representative) are granted access to sensitive information. In addition, these employees
must use passwords to access our systems, and records are kept of their activities while they are
accessing our systems. They log off the system whenever they leave their work areas.
All employees are kept up-to-date on our security and privacy practices and our employees are
instructed on an ongoing basis of any new security and privacy practices. If an employee leaves
MPi, their password and access to our systems are terminated.
If you have any questions about the security at MPiFix.com, please Email us.
Supplementation of Information
To better serve our customers, we supplement the information we receive from our customers with
demographic information from third-party sources. This may include industry association
affiliations, sales, number of associates and business orientation.
Correcting, Updating, Deleting and Deactivating
Personal Information
If you change your email or postal address or area code or phone number, or if you choose to
discontinue using our service, please contact us at 1-800-288-6220, 7am-7pm Central Time,
Monday-Friday, or Email us.
Notification of Changes
If we change our privacy policy in any way, we will post changes to this privacy statement,
to our homepage and to other places we feel are appropriate so that our customers are always
aware of the kind of information we collect, how we use it and under what circumstances, if any,
we disclose it. We will use information in accordance with the privacy policy under which the
information was collected.
If, however, we decide to use a customer’s business information in a
manner different from what was stated in our privacy statement at the time they started using our
service, we will notify them by email of this change. Customers will have a choice as to whether
or not we may use their information in this different manner.
Customers that have deleted or deactivated their MPi account
will not be contacted, nor will their personal information be used in this new manner.
Also, if we make any material changes in our privacy practices that do not affect the customer
information that we have already stored in our database, we will post a prominent notice on our
web site notifying customers of the change. In some cases, in addition to posting a notice we
will also email customers that have opted to receive communications from us, notifying them of
the changes in our privacy practices.
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